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Asia Media Summit 2022

Government of Republic of Fiji is parterning with AIBD for upcoming first-ever virtual Asia Media Summit from 23-26 May 2022.

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Training

>Training (Page 27)

The workshop on Media Quality Management hosted by Vietnam Television with the support of AIBD and the Media and Society Foundation was conducted in Hanoi from September 20 to September 22.

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The workshop on Media Quality Management hosted by Vietnam Television (VTV) with the support of AIBD and the Media and Society Foundation concluded recently in Hanoi. The workshop was conducted at the VTV headquarters  for VTV staff from September 20 to September 22.

Given the diminished credibility of the media, manipulation by government and industry sectors, economic pressures and new technologies, the broadcast media is faced with new and unprecdented challenges. To help respond to these challenges, the Media and Society Foundation, in cooperation with ISAS, has developed a quality management standard based on the ISO 9000 family, specifically for the media : ISAS BCP 9001 :2010 covering the management needs of the press as well as those from broadcasters and Internet content providers.

The MSF standard  includes all ISO 9001:2008 requirements. Additional requirements, specific to the media industry, cover the following aspects :
·    ethics ;
·    quality of information ;
·    quality of content in general ;
·    transparence of management,
·    human resources ;
·    measurement of audience/ readership size and satisfaction ;
·    technical infrastructure ;
·    work organization ;
·    suppliers and subcontractors ;
·    independence (relations with owners, the public, announcers, public as well as religious and military authorities, etc.).

Currently, more than 50 media worldwide are implementing the ISAS BCP9001 standard, 7 of them being certified by an independent certification body (Ethics S.A.)

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Korea Internet & Security Agency (KISA) ran the "Digital Switchover Techniques & Policy Course" from the August 17th to August 25th. The course was the second collaboration course with AIBD (Asia Pacific Institute for Broadcasting Development) this year, and twenty-one broadcasting experts from fourteen AIBD member countries were invited by KISA.

[img_assist|nid=1502|title=|desc=|link=none|align=left|width=100|height=67]The successful implementation of the digital switchover set by 2020 will require a strong leadership of government, firm decision of analogue TV switch-off date, close cooperation of regulator and market parties, clear and timely regulatory framework and an adequate information and assistance to viewers.

Mr. Kim Kikwon, ITU Project Manager on Digital Broadcast TV, gave this message today to participants of the pre-summit seminar on ‘Strengthening the Digital Broadcasting Experience” at the Melia Hotel in Hanoi. He said countries must realize and manage the complexity of the switchover process.