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Asia Media Summit 2024

19TH ASIA MEDIA SUMMIT
The Asia Media Summit (AMS) is an annual international media conference organised by AIBD as its flagship event. Every year in consultation with the members, partners and various global media gurus, a theme guides the direction and delivery of the summit. Being a unique broadcasting event in Asia-Pacific, it attracts around 500 top-ranking broadcasters, decision makers, media professionals, regulators, scholars, and stakeholders from within and outside the region. Apart from plenary sessions and pre-summit workshops, Asia Media Summit also provides a platform for intergovernmental dialogues to uplift the benchmarks of the regional media industry.

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Training

>Training (Page 15)

The Regional workshop on DVB T2 Transmission was held in Kunming, Yunnan Province, China from 16 to 18 August 2016.  The workshop was designed for the technical staff of television stations who are working in transmission division. The workshop was hosted by Yunnan broadcast bureau of the State Administration of Press, Publication, Radio, Film and Television (SAPPRFT). 

The Regional workshop on DVB T2 Transmission was held in Kunming, Yunnan Province, China from 16 to 18 August 2016.  The workshop was designed for the technical staff of television stations who are working in transmission division. The workshop was hosted by Yunnan broadcast bureau of the State Administration of Press, Publication, Radio, Film and Television (SAPPRFT). 

The three-day workshop consisted of theory, practical and visits to studio and transmission site of Yunnan broadcast bureau, Kunming, China.

On the first day of the workshop Prof. Jiang Song from DTV Technology R & D Center, Department of Electronics Engineering, Tsinghua University, China gave brief introduction about Technical trend of DTTB standards. He explained about the TV Broadcast networks and different ITU standards adopted by different countries. He also highlighted the 2nd generation of DTTB systems.

Dr Li Lei Lei from Academy of Broadcasting Planning, SAPPRFT gave a brief introduction on Digital Terrestrial Test.  Which included transmitter system test, receiver system test and frequency planning.

The second-day focused on testing methods of digital TV. The topics covered were safety precautions, basic composition of transmitter, main test method of transmitter, main test parameters of transmitter and coverage system test. The presentation contained pictures of transmitter and test equipment with their test results, which helped in understanding the subject matter better.

After the classroom session, participants were taken inside the laboratory room for practical work. All the test equipment along with DVB T2 and DTMB Transmitters were ready for testing. Participants were excited and did testing themselves and discussed with the instructor. 

The last day of the workshop was visits to Studio and Transmitter sites of Yunnan Radio and Television station. At the analogue and digital transmitter site of Yunnan TV station, the chief engineer explained about their systems. Participants got the opportunity to see multiple transmitters, transmitting from the same place.  In the afternoon at the Yunnan Television studio, the studio engineer highlighted and explained about their system and brief information about their HD studio.

Nineteen participants from Cambodia, Iran, Laos, Nepal, Thailand and Vietnam participated in the workshop. They were invited by AIBD and SAPPRFT.  Mr Rabi KC, Programme Manager, AIBD represented the Institute. 

The Arab State Broadcasting Union (ASBU) announced  it will continue to support the Asia Media Summit, 2017, the World Television Awards and pledged more Arab participation in the AMS 2017 to be held in May in Qingdao, Shandong Province, China.

Ms Moufida Limam, Chief, of the ASBU Director-General’s Office, Tunisia, made the commitment on 25 May 2016 during the 12th AIBD/ASBU/ABU Media Partnership Committee Meeting that took place during the Asia Media Summit in Incheon, Korea.

Radio stations in developing countries are missing opportunities in making their content live after they’ve broadcast it. They must learn to broaden their audience “by making the most of their content - getting more listeners, more revenues and more exposure for their brand.” Mr. James Cridland, a Radio Futurologist from the UK, gave this advice to broadcasters who participated in the presummit Workshop on ‘Creating Engaging Radio Content’ held Monday in Incheon, South Korea.

News organisations across the globe are increasingly using data journalism to find new and compelling ways of telling stories with numbers and infographics, and make people more engaged with information. “Data journalism is making the journalism field more exciting and vibrant,” Mr Kevin Anderson, Faculty member of EBU’s Eurovision Training Academy, told participants of the AIBD/Eurovision/CCTV Master Class on Data Journalism held Monday in Incheon, South Korea.

Setting goals, creating realistic plans and strategies, defining the audience and platform to use to meet your objectives, and determining how to measure results are  critical requirements for success in  creating a vibrant social media community.

“ You cannot engage effectively in social media without these steps; otherwise your efforts will lead to failure,” said  Mr. Benjamin Dalmulder,, Team Manager for Digital Analytics and Search Engine Optimisation, and Ms Katarina Gomes, digital strategist, both of RNW Netherlands, during the regional Workshop on Online and Social Media Analytics held Monday in Incheon, South Korea. Both served as consultant for the project organised by AIBD and supported by RNW, Netherlands.

The use of drones or unmanned aerial vehicles (UAV) is increasingly becoming popular for content production on various media platforms. Drones have changed the ‘shooting environments’ in news and drama production, enriching content and viewers’ satisfaction. More broadcast stations are also beefing up their in-house capabilities for drone services.

These are some of the trends in content production that Mr James Ku, President of James Company Ltd,. Korea, highlighted in his presentation Monday during the workshop on ‘Using Drones for Production; A New Wave in Broadcast Content Production,” one of the five –pre-summit events leading to the Asia Media Summit to be held tomorrow in Inchon, Korea.