A recent ITU survey on the general situation of digital broadcasting in Asia Pacific reveals that 10 of the 22 respondent countries and regions had implemented DTTB by 2010 while four others are in the process of introducing this technology by 2015.
The 10 countries include Australia, Cambodia, China, Hongkong, Japan, Korea, Malaysia, New Zealand, Singapore and Vietnam. Mongolia, India, Sri Lanka and Tonga are moving towards DTTB by 2015.
A recent ITU survey on the general situation of digital broadcasting in Asia Pacific reveals that 10 of the 22 respondent countries and regions had implemented DTTB by 2010 while four others are in the process of introducing this technology by 2015.
The 10 countries include Australia, Cambodia, China, Hongkong, Japan, Korea, Malaysia, New Zealand, Singapore and Vietnam. Mongolia, India, Sri Lanka and Tonga are moving towards DTTB by 2015.
Mr. Colin Knowles, an ITU consultant who was engaged to update the digital migration guidelines for Asia Pacific, says this figure is significant across the region, but much more has to be accomplished.
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Mr. Knowles spoke about the survey results during the pre-summit seminar on ‘Strengthening the Digital Broadcasting Experience” that started today at the Melia Hotel in Hanoi. The two-day workshop was organized by AIBD, ABU and ITU.
Another survey finding indicated sufficient level of theoretical knowledge of DTV among many countries surveyed in the region, but they had limited practical implementation of know-how and insufficient time to build that experience internally. Most also needed assistance in policy and regulation and analogue switch off strategy.
While acknowledging that digital technology is important, he said equally critical is the adoption of policies and regulations on the number and types of services, spectrum allocation, and enhanced services related with and impact of cable and satellite prevalent in some countries in Asia Pacific.
He said success in digital switchover requires a national roadmap team that will engage all stakeholders to build consensus, a strong commitment from government, clear timetables, clear regulations about access and licenses, a sound spectrum and service planning and a solid analogue switch off strategy.
“Switching off analogue is a big job that should not be underestimated. We need a consistent message to avoid confusion among stakeholders. We also need to communicate especially among the low income households the benefits of digital and the disadvantages of keeping analogue,” he said.
Mr. Knowles is undertaking a pilot program in Mongolia as part of the digital broadcasting project ITU has initiated in five pilot countries in Asia Pacific that began in July 2010. The ITU project to be completed by end of 2011 aims not only to assist beneficiaries develop their digital roadmap and guidelines for the switchover, but also identify common concerns and themes that could be useful for other countries to consider in facilitating migration to digital. The five beneficiary countries are Cambodia, Mongolia, Nepal, Sri Lanka and Tonga.
ITU is organizing a regional workshop and consultation this November in Bangkok to examine the findings of this pilot project and share common concerns and responses on digital migration.
ITU Survey on Digital Broadcasting in Asia-Pacific
A recent ITU survey on the general situation of digital broadcasting in Asia Pacific reveals that 10 of the 22 respondent countries and regions had implemented DTTB by 2010 while four others are in the process of introducing this technology by 2015.
The 10 countries include Australia, Cambodia, China, Hongkong, Japan, Korea, Malaysia, New Zealand, Singapore and Vietnam. Mongolia, India, Sri Lanka and Tonga are moving towards DTTB by 2015.
Myanmar to Set up Media Training College
Myanmar is planning to set up a national media training college in the coming years to bring up first class talent for radio and television in the country and ASEAN at large. On April 28th, 2011, at the invitation of Mr. U Winn Maw, Chairman of Forever Group, CEO of MRTV-4 and Adviser of Ministry of Information, Myanmar, AIBD Director Yang Binyuan attended the Myanmar Media Training College (MMTC) Planning Meeting in Yangon.
Marked AIBD Presence at MIPTV 2011 with Mediahub
AIBD’s latest joint venture Mediahub has been introduced at this year’s MIPTV in the Palais des Festivals, Cannes, France. The energetic Mediahub team led by its general manager Dimitri Mendjisky, met key broadcasters and production houses from all over the world, of which 34 agreed to become content providers for Mediahub.
China Radio International Delegation Visits AIBD
China Radio International (CRI) will pursue more initiatives with AIBD and ABU, actively engaging with broadcasters in the Asia-Pacific region to address the challenges of rapidly developing communication technologies and competition from new media platforms.
Juliette and Das complete their tenure of office
On 25th March 2011, the members of the AIBD family took the opportunity to wish two colleagues who completed their tenure of office as Programme Managers.
Mr Yang Binyuan, Director of AIBD, thanked the two colleagues Mr P Das, and Ms Juliette Vivier for their excellent contributions to AIBD over the last few years and said, “ We, at AIBD never says goodbye to colleagues who have rendered their services. Once one serves AIBD they will always belong to this small family of AIBD, no matter where they are ”.
He presented each of them with a souvenir and a memoir with the staff members penning their individual wishes and expressing their sentiments.
AIBD People
Mr Cai Fuchao has been appointed as new minister of the State Administration of Radio, Film and Television (SARFT) in China.
One of Beijing's deputy mayors and head of the city's Publicity Department, Cai Fuchao, 60, replaces Wang Taihua, who had held the job for the past six years and oversaw rapid growth of the Chinese film and TV business.
Cai Fuchao has worked in a number of media positions, including deputy chief editor of the Beijing Daily newspaper. He was instrumental in the switch from analogue to digital TV, which began in Beijing and now on pilot in a dozen of Chinese cities.
Farewell for Ms Mpho Thebe
Bigger projects can only be finsihed in time with manpower. This rule applied for the AIBD website as well and that was the way, Ms Mpho Thebe found her way to us. She is a student of Mass Communication at the Limkokwing University and spent almost 3 months as an intern at AIBD.
Mediahub Coming Soon
[img_assist|nid=1263|title=|desc=|link=none|align=left|width=200|height=83]The MediahubTM (www.mediahubaccess.com) operates as a bridge between leading content owners and emerging broadcasters to access and acquire fresh, attractive, and relevant content. It serves as a show window to market your programs to the international market in a cost-efficient manner and highlight innovative educational programs that contribute towards people development and enlightenment.
As an AIBD member and content user, you will enjoy free access to the MediahubTM.Sri Lanka Leap forward for DVB-T2
Sri Lanka has taken an important step by selecting DVB-T2 as the national standard for the Digital Terrestrial Television Broadcasting. In order to prepare for the roll out of Digital Television Broadcasting a workshop on DVB-T/T2 Technologies and Measurements was organized jointly by AIBD, SLRC & Rhode & Schwarz from 24-28 January 2011 in Colombo.
The workshop was formally inaugurated by Mr. Sarath Kongahage, Chairman, SLRC and and Mr. C.D. Abeysinghe, Director General, SLRC. The function was attended by DDG(Admin), DDG(Engineering), Director (T&R) and other dignitaries including representatives from MTV, ITN and Swarnavahini.
Farewell Lunch to Two AIBD Colleagues
The staff of AIBD gathered today (January 28th) to bid farewell to two colleagues Musalmi and Mark.
Musalmi served the AIBD for 28 years before retirement in December 2010. She will be enjoying a well-earned rest after her long years of service. The other is Mark Lin who was working at the Institute as a Programme Manager for two years.