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>ICBT >ICBT : Session 5: Creative Content for Capacity Building and Training

ICBT : Session 5: Creative Content for Capacity Building and Training

Day 2 – Friday, 6th February 2015, 1100 – 1230

Session 5: Creative Content for Capacity Building and Training

This session will connect broadcast training with the demand for creative content. In particular, it will look at new ways of thinking and working in a media converged world. What are the offline and online content and approaches needed to enliven training of broadcasters, particularly in a digital world. How can we build a multi skilled broadcast professional, one who values interactivity with audiences, and takes risks to develop new ways to expand audience reach?

Day 2 – Friday, 6th February 2015, 1100 – 1230

Session 5: Creative Content for Capacity Building and Training

This session will connect broadcast training with the demand for creative content. In particular, it will look at new ways of thinking and working in a media converged world. What are the offline and online content and approaches needed to enliven training of broadcasters, particularly in a digital world. How can we build a multi skilled broadcast professional, one who values interactivity with audiences, and takes risks to develop new ways to expand audience reach?

Moderator

 
Dr. Mike McCluskey
International Media & Broadcast Consultant, Australia

Speakers

 
Mr. Turan Ali
Director Radio Netherlands Training Centre (RNTC), Netherlands
Ms. Cosmalinda Simanjuntak
Programme Planning Manager, TVRI Training Centre, Televisi Republik Indonesia, Indonesia

Ms. Munira Murad
Head of Radio Training, Tun Abdul Razak Broadcasting and Information Institute (IPPTAR), Malaysia

Ms. Liu Ying
Vice President of Research Training Institute, State Administration of Press, Publication, Radio, Film and Television of the People's Republic of China (SAPPRFT), China