AMS 2012: Session 5 – Harnessing Social Media and Content Delivery
Day 2 – Tuesday, 30th May, 1100 – 1230
Session 5: Harnessing Social Media and Content Delivery
Facebook, YouTube, and blogs, among others, have empowered more citizens to create, produce and distribute content to a wider audience. Users are increasingly conversing and engaging as a consumer, creator and producer of information. What can traditional broadcasters learn from their online counterpart? How should broadcasters prioritize acquisition and operations of web-based and mobile technologies and turn them into effective platforms for interactive dialogue? How can mobile, web, iPad and social media improve media’s sustainability in the context of development?
Day 2 – Tuesday, 30th May, 1100 – 1230
Session 5: Harnessing Social Media and Content Delivery
Facebook, YouTube, and blogs, among others, have empowered more citizens to create, produce and distribute content to a wider audience. Users are increasingly conversing and engaging as a consumer, creator and producer of information. What can traditional broadcasters learn from their online counterpart? How should broadcasters prioritize acquisition and operations of web-based and mobile technologies and turn them into effective platforms for interactive dialogue? How can mobile, web, iPad and social media improve media’s sustainability in the context of development?
Chairperson |
|
 |
Dr Mike McCluskey Chief Executive Officer, ABC Radio, Australia |
Speakers |
|
 |
Ms Sarah A. Chase Director of International Distribution, Rural Media Group, United States |
 |
Mr An Jung Moon Deputy Director of Contents Business Department, Korean Broadcasting System (KBS), Korea |
 |
Dr Claire Wardle Director of Development & Integration, Storyful, United Kingdom |
 |
Mr Suthichai Yoon Editor in-Chief at Nation Group, Thailand
|
 |
Ms Amy Kunrojpanya Global Communications & Public Affairs, Google Asia Pacific |
