AIBD/TVRI In-Country Consultation on Social and Emerging Media
AIBD/TVRI in-country consultation on Social and Emerging Media for Broadcast Management was held from 25 – 27 November 2014 in Jakarta, Indonesia.
AIBD/TVRI in-country consultation on Social and Emerging Media for Broadcast Management was held from 25 – 27 November 2014 in Jakarta, Indonesia.
Mr Steve Ahern, Managing Director of AMT Pty Ltd and the CEO of the International Media & Broadcasting Academy (IMBA) was the consultant for this activity which aimed to acquaint senior managers with social and emerging media methods that can be used to train broadcasters to use social media as part of their duties.
Eleven participants attended this 3-days course and were enthused by the new perspective they gained on social media and how it can assist them to expand and engage their audience.
The managers went away with action plans for their departments that will result in more social media content in programmes and the use of social media for promotion and audience engagement at TVRI.