AIBD At PBI 2011
AIBD Director Yang Binyuan, together with AIBD Programme Manager, Saqib Sheikh, attended Public Broadcasters International (PBI) 2011 from 26 to 29 October in Singapore. The conference is in its 20th edition and gathered some 200 members of the global public broadcasting industry.
AIBD Director Yang Binyuan, together with AIBD Programme Manager, Saqib Sheikh, attended Public Broadcasters International (PBI) 2011 from 26 to 29 October in Singapore. The conference is in its 20th edition and gathered some 200 members of the global public broadcasting industry.
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AIBD is one of the supporting organizations of the conference. Singapore’s leading media company, MediaCorp hosted the event, which had some 43 public broadcasters discussing challenges faced by the sector. One such challenge was how public broadcast services could be reinvented in the face of new media.
During the conference, panel speakers discussed ways in which their own broadcast companies used technology to innovate. The conference also covered topics such as financial models and the digital switchover.
During the PBI 2011, AIBD Director Yang Binyuan has met with a number of speakers including Ms. Paula Kerger, President & CEO of PBS (USA), and invited them to the Asia Media Summit 2012.
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AIBD Director Yang Binyuan with PBS President & CEO Paula Kerger
The annual gathering of the world’s public broadcasters since 1991, Public Broadcasters International (PBI) is a platform for delegates to debate issues confronting the broadcasting industry and brainstorm solutions to address the challenges.