ASBU’s Commits Support to AIBD Activities

Submitted by admin on Fri, 05/27/2016 - 07:52

The Arab State Broadcasting Union (ASBU) announced  it will continue to support the Asia Media Summit, 2017, the World Television Awards and pledged more Arab participation in the AMS 2017 to be held in May in Qingdao, Shandong Province, China.

Ms Moufida Limam, Chief, of the ASBU Director-General’s Office, Tunisia, made the commitment on 25 May 2016 during the 12th AIBD/ASBU/ABU Media Partnership Committee Meeting that took place during the Asia Media Summit in Incheon, Korea.

ASBU also confirmed its interest  to collaborate with AIBD in conducting  in-country workshops benefitting Arab broadcasters. It will write AIBD soon to request for expert trainers on various areas that Arab broadcasters need.

AIBD Director Chang Jin thanked ASBU for its continued support to the Institute and pledged to offer more activities in capacity building as well as experts to member countries and organisations.

Dr Amal Punchihewa, ABU Director of Technology Department, said ABU’s commitment to this partnership remains firm. “ABU will continue to support joint training activities with AIBD that benefit members and partners,” he said.

Dra Rosaria Niken Widiastuti, President of AIBD General Conference and Director General of Public Communication Information, Indonesia, urged all parties to expand and enrich their  cooperative ventures.

Mr Chang Jin  announced AIBD”s new projects such as the Golden Bridge Awards on Intercultural Understanding and sought ASBU’s support to host such Awards.

The Awards recognises excellence in content production and distribution for the purpose of promoting understanding of cultural diversity.

“ It will be a stand alone Award in four categories, namely, radio, TV, online and film. It will be different from other existing AIBD Awards such as the World TV Awards presented during every Asian Media Summit,” Mr Chang Jin said.

The Awards will be a permanent AIBD event held annually.

The AIBD Director also urged ASBU members to support workshops on how media can better report the United Nations’ 2030 Agenda for Sustainable Development.  The Sustainable Development Goals (SDGs) provide a set of integrated priorities for people, planet, prosperity, partnership and peace. AIBD intends to cover only eight of the 17 SDGs in 2016 and 2017.

In training, Mr Chang Jin reported that cooperation among AIBD, ASBU AND ABU resulted in identifying three activities this year, two on video shooting and news exchange that were successfully completed and another  on digital radio planned in August this year in Kuala Lumpur.

Seventeen representatives of various broadcast companies and media development  organisations from Tunisia, Syria, Malaysia, Indonesia, Thailand, China, Maldives, and China  attended the meeting.