The AIBD/Hoso Bunka Foundation (HBF) Regional Workshop on New Approaches to Gender Issues through Broadcasting was held in Kuala Lumpur, Malaysia from 11 December to 15 December 2018.
16 participants from broadcasting organizations in Bhutan, India, Indonesia, Nepal, Laos, Malaysia, Maldives, Mauritius, Myanmar, Pakistan and Thailand attended the workshop. The workshop focused on contemporary approaches and challenges for gender programming.
The workshop was conducted by Ms Usha Bhasin, former Additional Director General of Doordarshan, Dr Bina Akram Jabori, Assistant Professor, Khyber Medical University, Pakistan and Mr Nabeel Tirmazi, a former TV producer and documentary filmmaker from Pakistan and current AIBD programme manager.
Ms Usha Bhasin, Former Additional Deputy Director of Doordarshan, delivered sessions on the role of female broadcasters working in the media industry. She quoted many examples and case studies from India regarding impactful gender programming and showcased her renowned project ‘Kalyani’ which was produced in collaboration with the Indian Ministry of Health. Ms Bhasin also highlighted the role of participatory community media.
Dr Bina Akram Jabori highlighted the significance of gender equity before planning a gender-based programme. She also discussed the gender portrayal in different cultures and taboos related to it.
Mr Nabeel Tirmazi highlighted SDG No.5 on gender equality and told how to see all goals through the gender lens in one session. In other sessions he discussed persuasive storytelling techniques focused on gender and using the power of trans-media to highlight social issues.
During the workshop, the participants were asked to deliver their presentations with regards to their respective country’s gender programming. They also showcased their own productions and presented their ideas on overcoming gender challenges on media.
A video presentation on portrayal of women in the advertising industry to students by Dr Zobaida Jabu was also screened during the workshop.
The project was funded through a grant cycle provided by HBF for 2017/2018.
17 participants from 13 countries across the Asia Pacific region converged in Beijing from 10 till 19 October 2018 for a 10 days workshop. In the AIBD / CGTNC Regional Workshop on Convergent Journalism, they were given deep insights into the emergence of media convergence; trends, experience and success story of China in media convergence; and innovation for media tools and products for handling the challenges of media convergence.
These participants who were reporters, journalists, editors, TV or Radio producers, research officers, Head of Social Media or News Unit; learned that no matter how great storytellers they were and no matter how attractive their stories were, the young people in their countries today are not listening to radio news or watch TV nor read newspaper but rather believe that social media is the truth. Their TV stations, public and private, and mainstream papers are facing hard time to keep business going.
Faced with the challenges of this New Convergent Media on Big Data Platform where contents were driven by Artificial Intelligent technology, these participants converged in this workshop which was mooted by AIBD and CGTNC to find answers.
Many renowned professors from Communication University of China (CUC), Beijing were invited to the workshop to share their research findings on media convergence in what is called as China`s nutshell of prosumers (producers + consumers=prosumers).
The lecturers comprised of:
1. Mr Shen Hao, Professor and Director, Big Data Mining and Social Computing Laboratory, CUC who spoke in Session1: Data Value and Visual Communication in the Era of Big Data
2. Mr Cao Peixin, Professor, Faculty of Journalism and Communication, CUC for Session 2: Understanding China`s Media Theory: History and the Present
3. Mr. Cao Sanxing, Professor& Deputy Director, New Media Institute, CUC for Session 3: AI +VR + Blockchain, Innovation and Reformation of New Media in Broadcasting and TV
4. Mr Ye Mingrui, Assoc. Professor & Master Supervisor, Faculty of Journalism & Communication, CUC for Session 4: User Thinking and Media Product Transformation in Convergent Environment
5. Mr Zeng Xiangmin, Professor & Doctoral Supervisor, Faculty of Journalism & Communication, CUC for Session 5: Content Innovation of Media Convergent
6. Mr Fu Xiaoguang, Assoc.Professor & Master Supervisor, Television School, Faculty of Journalism & communivation, CUC for Session 6: Content Production L Logic Under Internet Thinking
7. Mr Ji Deqiang, Assoc.Professor of Communication, National Centre for Communication Innovation Studies, CUC for Session 7: Media Convergence with Chinese Characteristics
8. Ms Liu Shan, Assoc .Professor, School of Information Engineering, CUC for Session 8: Smart Labels Opens a New Era of Media Content Production.
The emergence of prosumers in New Convergent Media
Amongst highlights of the workshop, was Assoc. Prof. Ye Mingrui, who gave an overall view of Chinese Media organizations transforming in a convergent environment. In his paper -The Transforming Media Audience: New Media ? New Audience?- he said with the emergence of the new media, traditional media can no longer tell the audience/consumer the stories or news the way they want them to believe. In the present China`s new era, the role of audience/consumer has changed the digital media. The audience/consumers control the way news or story to be told, they have become the prosumers.
He spoke of the need to revisit the features of media audience in current informational circumstance, analyzing media users ‘behavior in the new media environment, understanding traditional media users and the newly emerged media users, and what kind of personal behavior should be recognized as producers in today`s information convergent environment?
For Assoc. Prof. Fu Xiaoguang, he believed that understanding online behavior from an active user perspective is the effective way to tell a story on internet. He said, “In the past, we just produce a report by locating a topic, prove the point and give a conclusion but today, we design online user behavior and pose a challenge to attract everybody to participate. On the internet you produce consumer behavior and consumers design the content. Audience has thus become prosumers.”
Role of Big Data and AI in New Convergent Media
The participants learned that consumer behavior is determined through collection of Big Data which is analyzed by Artificial Intelligent (AI) technology. According to Prof.Liu Shan, Big Data are structured data, digital satellite imaging, texts and scripts and are everywhere- in mobile handphone, computer, social media and network (FB, You Tube, Twitter, Flicker), website, purchase online, bank card, google site etc. Big Data captures and manages lots of information for use to analyze the content, profile people and product.
Meanwhile Prof. Ji Deqiang, advocated the sharp decline of the direct usage of traditional media, the quick increase of using social media as gateway to a convergent / integrated media environment, and a consumption-driven transformation that pave the way for the media convergence in China and A Digital China Vision 2019. However, he said not a single media system model has grasped the dynamics of media development in contemporary China this far yet.
Prosumer- influenced content production in New Convergent Media
The participants had a few enriching on -sites learning. At the All New Media (OMNI) Centre of CUC TV, they were shown how CUC students were taught the course of using AI for big data analysis of social behavior and visualization for prosumer-influenced content production in a convergent environment. All were mesmerized with the innovation, technology and studio facilities for the convergence of internet and mobile media; amongst which were the panorama, virtual and 4K high tech studio (built in 2016), the command and control centre for big data information and real-time news analysis and production with cloud computer system.
At the China Daily site visit, the participants were informed that after 37 years in the traditional print media, China Daily has to turn towards the new digitalized media in a convergent platform. Their Deputy Director shared their challenges of how they had trained their conservative journalists to embrace new media to sustain business survival. All the participants seized every opportunity to learn and ask extensively in the classroom and on-site teaching.
Besides these on -site learnings, the participants were also taken to some arts and cultural visits in Beijing – Yangliuqing Cultural town and the 798 Art District to witness the transformation of the Chinese artistic and creative society in the era of Big Data and convergence environment towards A Digital China Vision 2019.
The workshop ended with Mr Yike Qiao, Deputy Director of Strategic Investment Department, CGTNC, remarking that new media is just a technological platform while content is still the most important component in the past and for the era to come even though its prosumer- influenced content production. He reminded all that media needs big data for easier mass understanding and AI cannot substitute human. There is indeed no denying convergent journalism is the dawn among those who are still the traditional media and soon to be the way forward in the era of Big Data and AI for all.
AIBD and Lao National Radio organised an In-Country workshop on Mobile Journalism in Vientiane, Laos PDR from 27 to 31 November 2018. The workshop was designed for media practitioners of Laos working in Radio, TV and Print media. Representatives from the Police, Army, NGOs and civil society also attended the workshop.
The practical training during the workshop enabled the participants to explore the potential of mobile journalism that is becoming an essential skill in news gathering especially for reporters or correspondents working in remote areas or in crisis. Participants gained insight and practices during the training such as: shooting with smartphones, exploiting the smartphone specs with manual controls, editing the footage, creating motion graphics, using the essential gears for mojo, doing live streams from smartphones, working with the teams, and distributing the reports on different platforms. The workshop also included sessions on script writing and media management through smartphones. The workshop ended with a session on introducing VR journalism as the future of Mojo as a way forward for a potential future workshop.
Participants responded that the training was useful for both the future and their current work activities. They showed active participation during practical training and produced twelve short reports on various issues in Vientiane, shot and edited on their smartphones. The participants truly displayed high commitment not only to apply the knowledge learned from this workshop but also to mentor their colleagues and subordinates to use the potential of ‘mojo’ to create impactful stories. The workshop also enabled them to learn the strategies related to build effective newsroom workflow to integrate practices of mobile journalism.
With the concept of trans-media in trend for broadcasting organisations, it is necessary for journalists to have an efficient workflow to create eco-worlds around the stories that matter. Practitioners should be self-motivated to learn about new apps, gears, and distribution strategies and understand the global trends of such kind of journalistic workflow.
Fifty participants from all 17 provinces of Laos, which included organisations like Lao National Radio, Vientiane Radio, Army Radio, Police Radio, Economic News, Lao Women’s Union, Pasaxon News, Lao Youth Radio, Lao National TV, CRI, Laophattana News, Government community Department, Phongsalay Province Radio, Bokeo Province Radio, Udomxay Province Radio, Mass Media and Luangnamtha Province TV with working experience from 2 to 15 years attended the workshop. Mr Nabeel Tirmazi, former producer from Pakistan Television and AIBD Programme Manager conducted the workshop while Ms Vienglaty Ketsattha provided the translation from English to Laotian.
The main aim of the three-day long workshop was to build the concept of data journalism among the participants, who were mostly from TV and Radio stations based in the Asia-Pacific region. Journalists from Radio TV Malaysia (RTM), Bangladesh, Fiji, Macau, Seychelles, Sri Lanka and Vietnam including the communication professionals at Malaysian government institutions participated in the workshop with great interest and enthusiasm.
Throughout the 3 days workshop, data analysis and creation of multimedia tools were taught intensively to the participants so that they would be able to apply the acquired set of skills upon returning to their newsrooms and respective media organizations. The painstaking focus were on how to access, refine, analyze and visualize the data - in order to tell compelling data-driven news stories as well to improve their regular news reporting skill.
The data journalism workshop was entirely led by AIBD consultant Arun Karki, a data journalist and trainer based in Kathmandu, Nepal who has already trained dozens of journalists in Nepal.
During the workshop, the participants gained hands-on experience with practical exercise sessions that helped them to have a deeper understanding on how to interpret data to generate contents both for mainstream and social media to engage more audiences or viewers.
DAY I: From Evidence to Story
The first day began with the brief discussion on - what inspired participants to get into data journalism. After the fifteen-minute warm up talk, they learned the history of data journalism and its current emerging trend in Asia. They came to know the difference between data and statistics, and importantly why data journalism, an evidence based reporting, is important in today’s fast-changing digital era.
Before practicing or working with any data sets, they acquired the knowledge of ‘Open Data’ - the data available on public domain for the purpose of free use, reuse and redistribute. The participants then checked few online data portals of government and non-governmental agencies where sectorial data is publicly available, which journalists can access and dive deep to get stories.
Then came the next primary focus-the using of web based tools to scrape and convert different format data tables into a ‘open-source’ format - a universal and compatible one. They obtained techniques to extract tables from web portals and convert files into spreadsheet in order to make it analyzable.
The participants also learned Google advanced search techniques to find contents with specific criteria from searches and exploration of data sets and tables on the web.
Likewise, at times when the world is coping with fake news, the participants learned about the ‘Metadata’ - set of data that describes and gives information about other data - which is helpful to verify or fact-check the viral contents.
DAY II: Working with Excel data tables
On 4 Oct, participants learned specific techniques to clean and analyze the excel data tables - in a journalistic way - as well as to bulletproof their story leads and statements. Firstly, participants learned to refine dirty or messy data tables. Secondly, it was sorting, filtering and making simple mathematical calculations inside the excel spreadsheet tables by applying different parameters or measureable factors. The participants first worked on self-created excel table in which they learned to use simple formulae, functions and calculations to get different results as per their story angles and requirements.
At the end of the second day, participants gained the solid understanding of four different steps or process of data journalism.
DAY III:Generating data-driven multimedia contents
The last day of the workshop turned out to be working with infographics creation and mapping tools. The participants were taught to use Venngage, Infogram, JuxtaposeJS and Google Earth Pro to visualize the data they refined on second day of the workshop. Using such data visualization tools, all the participants were able to create infographics from the given datasets. They also generated interactive mapping contents showing frame comparisons of satellite imageries taken on different date and time.
Before the close of the workshop, the participants were able to showcase their beginners` infographics pieces which were so amazingly informative and creative even to the eyes of the consultant himself.
The workshop ended with the presentation of certificates by Mr Chuah Hin Chiew, Head of Academic, IPPTAR and Ms Philomena Gnanapragasam, Head of Programme Department, AIBD together with a few words of thanks and remarks from two workshop participants; Ms Telma Theresa Pool, Principle of Radyo Sesel (SBC), Seychelles and Mr Luqman Hakim Abd Malik, Head of Corporate Communication, Ministry of Domestic Trade and Public Consumers, Malaysia.
A four days In-Country workshop on Creative Content Development (CCD), which focuses on the big “HOW”, was successfully concluded in Bandar Seri Begawan, Brunei Darussalam. Jointly organized by Radio Television Brunei (RTB), Darussalam Enterprise (DARe) and The Asia-Pacific Institute for Broadcasting Development (AIBD), it was held from 17th – 20th September, 2018. 34 participants who were public broadcasters and freelance producers, local production houses and creative individuals who were involved in creation of TV programs, films and short videos,attended the workshop.
The recently concluded workshop was conducted by a re-known Malaysian Television Producer, Mr Jack Nadarajah with over 30 years of experience in the production of Entertainment Programmes. Mr Jack also served as RTM’s Strategic Director till his retirement in 2017.
It was aimed at encouraging creative individuals to explore and develop ideas to produce television programmes, films, short videos that are commercially viable, marketable and saleable for both domestic and international markets. CCD workshop also acted as a main platform for participants to share knowledge, skills and best practices by industry players in producing content for their target audiences.
The workshop was a follow-up from the 2-days’ RTB/AIBD In-Country seminar on Creative Media (Production Beyond Brunei) held on August 1st & 2nd, 2017. The aim of the previous seminar was focused on creating awareness on the growth of creative media industries in Brunei Darussalam as well as understanding the trends of TV programmes, films, and short videos regionally and internationally.
Successful Television / Film production requires an extensive (pre-production, production, post-production) planning and execution. The participants were exposed to various methods and approaches in creation of new ideas for content productions. Emphasis were also placed on research and demography to ensure that the content creation was really needed and to ascertain the age, background and abilities of those at whom it was targeted.
The participants were made to understand and always remember that knowing the audience is of utmost important and crucial for success while not understanding has led to the basic of many failures. Understanding audience needs is the key factor in developing content for television.
Besides new content creation or expansion of the existing content, participants were exposed to the idea of commercial strategy; a plan for building an audience by broadcasting, maintaining, and publicising consistently effective contents that inform, educate, entertain, or inspire to turn strangers into fans and fans into customers.
RTB Director Haji Muhammad Suffian Bin Haji Bungsu presented certificates to the 34 participants at the closing ceremony of the workshop held at the Design and Technology Building in Anggerek Desa, Brunei.
The Digital Radio Mondiale (DRM) is a digital radio standard that has been designed by broadcasters and for broadcasters, with the active assistance and participation of both transmitter and receiver manufacturers and regulatory bodies. It has been designed specifically as a high quality digital replacement for analogue radio broadcasting in the AM and VHF bands.
The DRM Digital Radio Implementation and Rollout Workshop was jointly organised by the Asia-pacific Broadcasting Union, the Asia-Pacific Institute for Broadcasting Development and the Digital Radio Mondiale (DRM) Consortium. The workshop during 26-27 November 2018 provided broadcasters, regulators, policy makers, governments and other stakeholders with a clear understanding of the DRM digital radio broadcasting services, its technology and features, planning methods. It provided guidelines for step-by-step implementation, the various solutions and strategies available for anyone planning to move from analogue to a digital radio system rollout from planning to full-scale countrywide rollout. The speakers made it clear how to bring crystal clear sound and new content to the wider audience on all available radio broadcasting bands. This two-day workshop shared expert knowledge and up to date information on the current status of digital terrestrial radio broadcasting, issues & challenges faced by the industry, as well as sharing some of the case studies and experiences in transition from analogue to digital radio from the region and beyond.
Mrs Ruxandra Obreja, DRM Consortium Chairperson in her sessions provided complete overview of DRM system. She detailed about the standard of DRM digital Radio endorsed by ITU compared to other digital radio standard and on going FM radio services in different countries. She along with Mr Alexander Zinc of M/s Fraunhofer IIS explained DRM implementation steps for a successful DRM roll-out in both VHF and AM bands. Mr Alexander conducted a number of sessions and provided in depth knowledge about DRM features, its benefits. He also discussed network planning and transmission of DRM for the digital radio services. As India is one of the biggest implementer of DRM digital radio in the country, Mr Yogendra Pal Hon. Chair DRM India Chapter presented the Case Studies from India and talked in detailed about the Emergency Warning Functionality (EWF) feature so very important in DRM system.
Other speakers Mr Radu Obreja, DRM Marketing director also provided his views on DRM functionalities, DRM for large coverages and also explained the reality, successes and challenges in DRM receiving systems. Dr Albert Waal of RF Monidial demonstrated various types of receivers in the market and showed demo to the participants for few of them.
The workshop was attended by 40 participants from nine countries. This particular workshop on Digital Radio Mondiale (DRM) was organized first time in partnership with DRM Consortium and is the first one in the series. The second edition will be organized tentatively in October 2019.
Mauritius Broadcasting Corporation - MBC is the public broadcaster in Mauritius entrusted with serving nearly four hundred households. Mauritius is one of the countries in the African region to make transition from analogue television to digital quite early.
The Asia-Pacific Institute for Broadcasting Development (AIBD) and Mauritius Broadcasting Corporation (MBC) jointly organised and conducted in-country training and a workshop facilitated by the broadcast and ICT consultant and trainer Dr AMAL Punchihewa from 15th to 19th October 2018 at MBC, Mauritius. The theme of the training and workshop was “Emerging Technologies for Broadcasting and Media; Production to Delivery”.
During five days; from 15th October to 19th October 2018; senior engineers and technical staff participated in studying more than ten topic areas and twenty technologies that are driving the broadcast and media industry. Twenty staff who received in-depth training appreciated Asia-Pacific Institute for Broadcasting Development (AIBD). Having refreshed basic concepts and fundamentals in data acquisition, compression, networking, distribution and delivery, emerging technologies were described in details to emphasise their influence on broadcast and media industry. The compression technologies from MPEG-2, AVC, HEVC to VVC, acquisition mechanisms in SD, HD and UHD, Standard Dynamic Range (SDR) to High Dynamic Range (HDR), High Frame Rate (HFR) and Wide Colour Gamut (WCG) were explained upto great extent. Due consideration was given to cost of each technology against benefits they could offer during discussions.
The training and workshop not only explored emerging technologies but also examined other value added services and business opportunities that they could introduce to gain a competitive edge in the market place. Participants focused on advancements in technological aspects and its impact on business having discussed basic principles, techniques and broadcasting trends. Case studies from Asia-Pacific region and European region were presented highlighting similarities and differentiations.
Among other topics trainees were exposed to IP based media production, receive devices, catch up VOD services, immersive audio and video, online media distribution, cyber security, multi-CDN and artificial intelligence and machine learning in broadcasting. Over the five days, discussions covered a variety of technologies, infrastructures and services connected with modern broadcast station.
CDN and Multi-CDNs for media operations were discussed. Trainees were introduced to multi-CDN architectures and systems that could enhance media delivery over the Internet. Multi-CDN solution used by EBU members known as EBU-flow, currently marketed by Eurovision as Eurovision-flow, was explained with improved performance and cost benefits. It was also discussed how to improve the user interface (UI) which is an important aspect of better user experience (UX) including speech interfaces.
Trainees visited IPTV facility of Mauritius Telco and Digital Terrestrial Television network hub of MCML to get first-hand experience how network operation centres operate and building blocks of those systems.
During the closing ceremony, the chairman of MBC reminded that MBC needs to think beyond traditional way and the organisation needs to attract investments.
Both MBC and trainer expressed their special gratitude to AIBD staff that enabled such valuable human capacity building event in Mauritius for MBC.
Integrated Broadcast-Broadband (IBB) systems combine both broadcast and broadband technologies providing high quality, flexible, interactive, and personalized services. Broadcast provides efficient delivery of high quality information to a number of viewers at the same time. Broadband enables flexible and personalized services. In connected TV, the consumer has access to all IP services via a standard IP interface typically accomplished via WLAN or Ethernet. HbbTV as a more broadcast-centric type of connected TV allows seamless interlinking of broadcast and IP services making use of the architecture of connected TV. HbbTV also supports services not linked to broadcasting, thus making it applicable for platforms, portals, and to what is known today as “OTT-services”.
The Asia-Pacific Institute for Broadcasting Development (AIBD) and Asia-Pacific Broadcasting Union (ABU) jointly conducted the 6th Regional Workshop on Over-The-Top (OTT) and Integrated Broadcast Broadband (IBB) Technologies and Services during 23rd to 25th October 2018 at Kuala Lumpur Malaysia.
This workshop addressed some of the main issues that broadcasters are facing when they want to introduce OTT and IBB services within their workflows and delivery portfolio. It not only explored the technology but also looked at other value added services and business opportunities that they could introduce to attain a competitive edge in the market place. This year’s workshop focused on advancements in technological aspects and its impact on business. Case studies from Asia-Pacific region were presented with some reference to European implementations.
The AIBD and ABU continues to lead the way in helping its members to make use of emerging delivery technologies. Over 60 participants from 18 countries shared their experiences during 15 sessions; among the topics were Hybridcast, HbbTV, IP based media production, receive devices, catch up VOD services, immersive audio and video, online media distribution, Cybersecurity, Hybrid CDN. Over the three days, discussions covered a variety of technologies, infrastructures and services connected with IBB and OTT. Throughout the three-day event fifteen speakers, representing AIBD and ABU members both from broadcasting and solution providers, industry and regulators, shared their knowledge and experiences.
At the beginning of the workshop, Mr. Mardhiah Nasir, Vice President Integriti Padu talked about “Future of TV- Focusing for Broadcasters, Telcos and Content providers. He also highlighted areas on what’s really driving the OTT trend right now and where it is heading. Mr. Masaru Takechi of NHK in the next session provided an update on Hybridcast, its current & possible services and other related developments, including Internet of Things (IoT). He explained both HbbTV and Hybridcast engines are based on a HTML 5 browser technology. HTML5 is the core in both Hybridcast and HbbTV2 thus harmonizing between them.
Mr. Mika Kanerva, COO- Sofia Digital explained HbbTV features, updates and HbbTV trends in 2018. He discussed Typical architecture for HbbTV solution and application Apps. He explained how authoring and development of application programme interfaces (APIs) are done for integrated broadcast broadband services.
Ms. Teresa Cheung, Managing Director HK, Eurofins Digital Testing, Hong Kong presented Quality Assurance (QA) and Cybersecurity Strategy for OTT and IBB Platforms. She also talked about Organisational Cybersecurity and Device Cybersecurity.
Mr. Jiri Vorisek, Chief Marketing Officer- Hybrid Company affirmed the Reality Check : IBB is not Next Big Thing : It is already Now Big Thing. He explained various phases of IBB and Hbb TV development starting from year 2013 to till date. The phases are Ideas and development; Content development; Content delivery based on data (Monetisation); Absolute personalization.
The second day started with the presentation of Mr. Asaad Sameer Bagharib, Director – Thinking Tub Media Pte Ltd, Singapore on the topic “From Broadcasting to IP-tizing - The Recipe for Survival’. He opined that broadcasters need to ensure that content are readily distributed effectively using IP; Create Social Media content and be able to unify various media contents within OTT ecosystem. Mr. Stefan Meltzer of Fraunhofer IIS, Germany delivered MPEG-H Audio Immersive & Interactive Audio System. He provided a brief comparison of Dolby Atmos versus MPEG-H Audio. He also mentioned some success story of MPEG-H Audio deployment for Terrestrial UHDTV Services in South Korea.
Mr. Jew Kok Lim, Aspera (IBM) presented Acceleration of File Transfer. In his video presentation, he explained that various products are using a wide range of algorithms to facilitate the accelerated file transfer. He also described how such accelerated file transfers helped in carrying out broadcasting events.
Ms. Anne-Laure, Cedexis, Singapore, presented Multi-CDN for future media operations. She explained how such an architecture and system could enhance media delivery over networks. Mr Bram Tullemans, Project Manager (Broadband Technology and Online Services) of EBU Technology and Innovation, made a contribution from Geneva on Hybrid-CDN pilot project EBU-flow via cloud.
On day-3, Mr Geoffrey Low, Content Engineer- Dolby Laboratories provided an overview of Dolby Technologies’ experimental trends on OTT platforms and how it can enhance the user experience. He elaborated on the features of Dolby Atmos, Dolby, Vision, Dolby Audio, Dolby Cinema and Dolby Voice and explained the hybrid approach to Immersive Sound.
Dr. Leon Mun Wai Yuen, Sony EMCS (Malaysia), presented ‘IBB & OTT: A Receiver Manufacturer’s Perspective - Preparing your DTT Receiving Equipment Specifications (STBs, TV sets and antennas)’. He explained how SONY as a device manufacturer tries to improve the user interface (UI) which is an important aspect of better user experience (UX). Ms. Ima Imaliana Binti Muzni of Media Prima presented Digital TV Service setup and challenges of Integrated Broadcast Broadband System (IBB) in Malaysian context. She explained Malaysian myFreeview DTT services and described Hbb TV development stages in detail.
Participants also have had the opportunity to visit Radio Television Malaysia (RTM) Radio and Television facilities including their Hbb TV development lab. This was the sixth workshop in the series on IBB and OTT Technologies and Services, conducted successfully since 2013.
Digital broadcasting is a broadcast technology based on the transmission of audiovisual media information by bit streams. The most dynamic and technically complex environment of TV content distribution is digital terrestrial television broadcasting (DTTB). Traditionally, TV broadcasting served stationary receivers at home. Today’s users require information, infotainment and entertainment anywhere, at any time and on any device, if possible interactively and at the highest possible service quality. Modern broadcasting concepts try to cope with these demands that can only be satisfied by digital technologies. Therefore, transition from analogue to digital technology is a must. Migrating to DTTB allows broadcasters to be competitive and more attractive than the other modes of delivery of TV services. The transition process allows for a gradual introduction of Digital TV services without subjugating the existing analog TV viewers until such time when a prescribed percentage of the viewing population has already shifted to digital which will subsequently warrant the termination of analog broadcasting services. Considering that the migration to Digital Terrestrial Television Broadcasting has been a global trend, the Asia Pacific countries could learn from the experience and best practices of other countries’ migration to Digital TV. The development of a national roadmap for transition to digital terrestrial television starts with an analysis of the current TV market structure, analogue TV networks and regulatory framework. The aim or end milestones of the roadmap are identified by formulating the digital switch-over (DSO) objectives.
India has adopted DVB-T2 Standard for digitalization of its huge terrestrial network and progressing significantly towards implementing DVB-T2 and T2-Lite services in the country. Doordarshan India (DDI), the public Service Broadcaster has one of the biggest Television network in the world with more than 1100 transmitters of different power levels and categorised as High Power Transmitters (HPT), Low Power Transmitters (LPT) and Very Low Power Transmitters (VLPT). DDI is in the process of digitalisation and aims to install 630 DTT transmitters finally having 230 HPTs and 400 LPTs for covering the whole country with a number multiplexes at every location to provide a bouquet of services to the viewers. Therefore, it is very appropriate for other countries in the region to gain from the transition experience of India. Regional workshop on DTTB Transition Strategy conducted in New Delhi on 09.05.2018 as a pre-summit workshop during Asia Media Summit (AMS-2018) thus got relevance.
This pre-summit workshop aimed to provide broadcasters and other media professionals a clear understanding toPlanning and implementation of digital terrestrial television broadcasting services. This one-day workshop provided expert knowledge and information on the road to digitalization focusing on the main issues like Digital broadcast implementation, Regulatory framework & digital dividend, Digital broadcast standards and Market & Business Development as well as sharing a successful case studies and experiences of digital migration roadmaps and strategies adopted thereof.
Quite a number of speakers in this workshop were from DDI who are actively involved in the system designing and network planning activity of digital terrestrial television broadcasting in India. The expert consultant from StarTimes China shared the experience in China on DTT and provided greater overview on the subject for the benefit of participants from different countries in the region. Also three country papers were presented by the participants from Nepal, Bhutan and Thailand.
Mr. Surender Singh, DDG (Engg.) from DDI was the first speaker after the introductory remark by Mr. Utpal Kanti Mandal, Programme Manager AIBD and inaugural speech by Mr. Chang Jin, Director AIBD. Mr. Surender presented on topic “Network Planning Flexibilities in DVB-T2” where in he explained various design parameters of DVB-T2, Multi Carrier Modulation Schemes, Gaussian, Ricean and Rayleigh communication channels. He discussed about various modulation schemes for DTT transmissions and variations on data rate and coverage to be taken into consideration when planning the DTT network. He also explained with great extent the other design parameters like guard interval, pilot patterns, different constellations for modulation schemes.
The second speaker of the day Mr. D.P. Singh DDG (Engg.) broadly explained about the implementation experience in Digitalization process of terrestrial network of DDI. He covered the areas like TV broadcasting in India, Regulation on Digital Terrestrial services, digitalisation plan of DD and various steps taken with special emphasis on various challenges encountered.
Mr. M.S. Duhan DDG (Engg.) focused on experiments and experiences with DTT delivery on Handheld devices while elaborating on transmission trends and feel of digital terrestrial transmission, receiving devices and also experiences from DVB-T, DVB-H, DVB-T2/T2-Lite. He provided detail information regarding design of DVB-T2 system and technical parameters on modulation schemes & constellations, error correction, guard interval and so on. Mr. Duhan showed some practical case studies done in India and showed coverage surveys done in the cities Bangalore, Lucknow, Indore, Delhi and reception results of T2-Lite mobile services from DD transmitters taken in moving vehicles with varying speeds and also successful mobile reception on Aeroplane.
Mr. Zhang Yilong, Director Technical Center, Star Times Software Technology Co. Ltd. China gave his lecture on the subject matter “ Digital Television Transition – Manageable & Operational TV Network Planning”. This expert consultant from StarTimes China shared elaborately on the experience in China on DTT and provided greater overview onTechnology development in the video broadcast area, System Plan principles both End to end and on Effective coverage. He touched upon Next Generation Business Operation Support Systems (NG-BOSS) solution, Artificial Intelligence technologies such as natural language processing and human machine interaction (HMI) and also talked about Over-The-Top (OTT) challenges and chances. In the last part of his presentation Mr. Yilong presented the China-Africa Cooperation project case study ‘Digital TV Implementation in 1000 African Villages’ along with three other case studies like Large City Single Frequency Network (SFN), Lagos; National DTT SFN, Mozambique and Burundi Solar power transmission.
Ms. Archana M. Gupta, Director (Engg.), DDI in her presentation talked about DVB-T2 Receivers and Antennas.After providingoverall features of DVB-T2 technology she discussed Integrated Digital TV Receivers (IDTVs), Set Top Boxes (STBs), PCs with Dongles, Car Receivers, Tablets, Smartphones with Dongles, Smartphones with built-in tuners, Wi-Fi Routers (DVB-T2 Hot Spots), Bill Boards and T2-Radios.
Mr. Rajender Kumar, also Director (Engg.) in DDI and involved in Spectrum Planning for DD Network in his session provided details on spectrum planning for digital transmitters. His deliberations were based on the objectives to provide satisfactory coverage to maximum percentage of population, to ensure interference free reception for specified grade of service and to use minimum possible number of channels in the network for efficient utilization of frequency spectrum. He described various planning parameters like Minimum Useable Field Strength, Protection Ratio, Coverage Range, Interference range etc. and explained the ITU-R P.1546 Curves for the purpose of channel allocation for DTT transmitters in the network. He also provided detailed procedure for manual approach of channel allocation through Lattice planning technique.
Mr. Bishnu Ram Neupane, Director (Engg.), NTV Nepal; Mr. Tashi Darjay, Assistant Engineer, BBS Bhutan; Mr. Anusorn SrimalaiKul, Engineer NBT Thailand presented country papers and provided status of Television Network of respective countries.
More than forty broadcast engineering professionals attended the workshop and eleven of them were foreign participants from Afghanistan, Bangladesh, Bhutan, Cambodia, Myanmar, Nepal, Seychelles, Thailand, Uzbekistan and Vietnam.
In this day and age of an intelligent information society, media has become a core component that determines the quality of life when it comes to such aspects as communication, acquiring knowledge and establishing a relationship network, which is giving rise to the necessity for media education. To further this aim, the Korean Government has initiated many projects which allow content consumers to have a more hands-on experience with regards to different aspects of media. Since 2005, the Korean Government has been establishing Community Media Centers around the country. Thanks to the efforts of KCC and Community Media Foundation (CMF), all citizens can have easier access to media activities. The Community Media Center (CMC) is an on-site organisation in affiliation with the CMF, having a core infrastructure grounded for the promotion of viewer rights, working to prevent the alienation of listeners/viewers while also ensuring the enjoyment of media use.
The main aim of the CMC is to conduct media education for the proper understanding, use and production of media content while supporting the broadcasting of the actual television and radio of user-produced contents.
To introduce community media activities and its contents in Korea, and
To share experiences and promote cooperation among various stakeholders in community media activity in Asia-Pacific
Scheduled in Hotel Shilla Stay Mapo, Seoul, Korea
Asia-Pacific Institute for Broadcasting Development(AIBD) and Community Media Foundation (CMF), Korea