With the aim of recognising the crucial role played by media in increasing the awareness of the audience on major issues such as cultural diversity, understanding, tolerance and peace, this Award was designed by the Asia - Pacific Europe Partnership Committee and established in 2004 with the recommandation of the AIBD.
The World Award is open to all broadcasters in Asia, Pacific, Europe, Africa, and North America from public, private sector and free lance producers. The award's theme alternates each year between The Best TV Documentary promoting religious tolerance and understanding and The Best TV Documentary contributing to conflict resolution.